BoothBook
Automations

Set it once. Run it forever.

BoothBook automations handle the follow-ups, the reminders, the communications, and the admin your business needs every single day. You build the logic once. It runs for every booking, client, and staff member, from that point forward.

Trigger
New enquiry received
Condition
If event type = Wedding
Send wedding info email
Add to nurture flow
Notify owner if >£2k
The problem

What automation actually means

Most people think automation means scheduled emails. It's not. Scheduled emails are one small piece of it.

Real automation is a logic layer inside your business. If this happens, do that. If the event is a wedding, send this questionnaire. If the deposit isn't paid in 72 hours, send this reminder. If a client opens a proposal twice, notify you. If a staff member doesn't confirm by Thursday, escalate.

That logic runs for every booking, client, and staff member, simultaneously, without you thinking about any of it.

What it does

How BoothBook automations work

Triggers
Booking confirmed. Deposit paid. Proposal sent. Contract signed. Form submitted. Shift clocked out. Event date arrives. Payment overdue.
Conditions
If the event is corporate, route to the corporate sequence. If the booking value is above a threshold, flag for personal follow-up. If the event is within 14 days and unsigned, escalate.
Email actions
Fully branded, personalised with booking data, sent at exactly the right time. Specific message, specific person, specific moment.
SMS actions
Short, direct, immediate. Balance reminders, day-before confirmations, gallery notifications. SMS gets opened.
WhatsApp actions
Reach into the channel your clients already use. Meet them where they are.
Internal notifications
Lead gone cold. High-value booking. Staff unconfirmed. The right person gets notified at the right time.
Task creation
Contract unsigned for 48 hours → chase task appears. Event in 7 days and no questionnaire → follow-up task.
Webhooks & integrations
Send data to any external system. CRM, accounting, calendar, Zapier. Your tools connected without you doing the connecting.
Pre-built templates
New enquiry response. Deposit reminder. Contract chase. Pre-event questionnaire. Review request. Load, adjust to your voice, run.
The result

The result

A business that communicates with every client, every lead, and every staff member at exactly the right moment, in exactly the right way, without you writing a single message after setup. The consistency of a large operation. The personal touch of a small one.

Ready to run your business the way it should be run?
14 days free. No card required. Most operators are set up the same day.
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